Q4 2024 Android Social Apps Performance in Austria

In the fourth quarter of 2024, the performance of the top social apps on the Android platform in Austria showed notable trends in downloads, revenue, and active user engagement. Here’s a closer look at the top five apps based on data from Sensor Tower.

TikTok - Videos, Shop & LIVE demonstrated a strong revenue growth, peaking at approximately $781K in the week of December 23. Downloads fluctuated throughout the quarter, with a slight increase towards the end, reaching around 7.4K in the final week. Active users saw a peak in early December at 714K before settling at 679K by the end of the quarter.

Threads maintained a steady download rate, with a high of 9.5K in early October and ending the quarter with about 5.7K downloads. Active users showed a notable increase in mid-December, reaching 204K by the end of December.

Instagram experienced consistent weekly revenue, hovering around $4K throughout the quarter. Downloads saw a modest rise in mid-December, peaking at 6.3K. The app maintained a robust active user base, ending the quarter with nearly 954K users.

Facebook saw its revenue vary slightly, peaking at $2.8K in early December. Downloads increased gradually, reaching over 5K towards the quarter's end. Active user numbers remained strong, closing the quarter with approximately 1.14M users.

Bluesky had a surge in downloads mid-quarter, with a peak of 10.8K in late November. Active users followed a similar pattern, peaking at 28.6K in the same period.

These insights, powered by Sensor Tower, provide a detailed overview of app performance in Austria, showcasing varying trends in user engagement and monetization. For more in-depth analysis, visit Sensor Tower.